We are committed to high standards of information security, privacy and transparency, making all the necessary efforts in our ongoing preparations for the GDPR:

1. We are amending our activities and associated policies and procedures as necessary in order to fully comply with GDPR following a thorough assessment, including a new data breach reporting procedure.
2. We are checking our procedures to ensure they cover all the privacy rights individuals have, including access right to their personal data, the right to erasure, portability right or the right to object to some processing activities.
3. We are adding supplementary safeguards in the Data Processing Agreements concluded with our data processors.
4. We are reviewing all our main business partners for compliance with GDPR paying a special attention to our marketing activities providers.
5. We are carrying out Privacy Impact Assessments, as necessary.
6. We are implementing very clear data retention terms for each type of personal data based on the mandatory legal requirements for storing some categories of personal data, as the Anti Money Laundering laws are.
7. Our websites will have new futures for collecting marketing consents, being updated so that customers have the assurance that they will be contacted and treated in accordance with GDPR requirements.
8. All our websites will contain updated Privacy Policy and Cookies Policy clearly identified.
9. All data processing activities are grounded just on lawful basis.
10. We have a designed Data Protection Officer and a dedicated communication channel, available for all interested customers: [email protected]

The following precautions will help keep your private information secure:

1. Never share your online account.
2. Do not use the same password for more than one account.
3. Do not divulge personal information about your account INCLUDING PASSWORDS to anyone – even people who claim to be from customer service or security.
4. Do not write down your password or save it on your computer.
5. Do not send your password to anyone or communicate it by telephone, e-mail or instant messaging.
6. Do not leave your computer unattended while logged on to your account.
7. Change passwords regularly, especially when there is suspicion they may have been compromised.
8. Do not use the same passwords for your operation systems and software/accounts passwords.
9. To make a secure password, make it alpha-numeric.
10. Make your password as random as possible, but easy for you to remember.
11. Keep your anti-virus software up-to-date.
12. Make sure your firewall is secure.
13. Avoid logging in to your Betsafe account on public computers – e.g. libraries, internet cafes, etc.
14. Always keep your OS, browser, and plugins up-to-date.

1. Use both upper and lowercase letters and try to include at least 1 number.
2. Passwords should be a minimum of 8 characters.
3. Do not use obvious words or your personal user information such as your first or last name.
4. Do not use passwords that match the format of your birthday, telephone numbers, or other common numbers people may be able to guess.
5. Do not use a password that reflects you username in any way.

Your account may have been compromised if:

1. There have been changes to your account details that you didn't commit, such as your e-mail, home address or phone number.
2. There has been activity within your account that was not done by you. This could include deposits or withdrawals or bets placed.
3. You have received an email notification of a password change without any action by you.
4. If any of the above listed events have happened to your account, please change your password immediately and contact Betsafe customer support service.

To protect your personal data during communication with your web browser, the company uses secure and tested encryption technology.

Online transactions continue to be protected by our cashier providers and our internal security encryption system.

Your online transaction security is one of our most significant concerns.

All information transmitted online is encrypted using advanced logarithm combinations. All communication between you and Betsafe is also encrypted to the maximum strength supported by your browser using 256 Bit SSL encryption.

Betsafe respects your right to privacy. We put in place security measures for your personal data and manage your personal data in accordance with applicable data privacy regulations.

This Privacy Policy sets out how we manage your personal information and applies to BML Group Limited and its related European-registered companies that operate the commercial brands, variously referred to as "We", "Us" or “Our” in this policy. This Policy does not apply to other companies within the wider Betsson corporate group. Our Privacy Promise is:

• To keep your data safe and private.
• Not to sell your data.
• To give you ways to manage and review your marketing choices at any time.

Please note that the Data Controller of your personal data is BML Group Ltd, a Maltese company having its registered address at 'Betsson Experience Centre', Ta' Xbiex Seafront, Ta' Xbiex, XBX 1027, Malta. The principles set out in this Privacy Policy apply to all instances in which BML Group Ltd processes your personal data as a Data Controller for the purposes described in this Policy. BML Group Ltd is the Data Controller of the following companies part of Betsson Group.

Information You Provide: We collect information that you voluntarily provide when you use the Services, such as when you register as Betsafe customer. The types of information that you provide are based on the specific function of the Services that you use and you won’t be able to register your account without providing the following information:

• Contact information: your name, surname, address, age, birth date, gender, email address, phone number, zip code.
• Financial information: in order to operate online payments, We collect your banking details and transactional information, such as the payments to and from your account with us.
• Furthermore, due to Anti Money Laundering legal requirements We are required by the law to ask you for supplementary documents such as identification documents including your photo, documents regarding your source of wealth, utility bill and others.
• Information We Receive from Third Parties: We may combine the information we collect from you with information that we receive about you from other sources, such as public databases, providers of demographic information and other third parties. Due to regulatory requirements We collect know your customer (KYC) information from specialised third parties. Such information is collected only when it is reasonably necessary for the organisation’s activities.
• Information collected automatically from your device: We and our third party service providers may collect information automatically from your device in a variety of ways, including:

Through your use of an app: When you download and use one of our apps, we may track and collect app usage data, such as the date and time the app on your device accesses our servers and the information and files that have been downloaded to the app.

For more information about how we are using cookies, please read our Cookie Policy.

We will only process your Personal Data as described in this Privacy Policy. We use the information that we collect to operate our websites and to provide the services required by you, to operate your financial transactions, to respond to your questions, to fulfil all the regulatory requirements such as anti-fraud checks and other checks required by the anti-money laundering legislation. As a few examples, the data held about you is used in the following ways:

• To process your registration, set up and look after your account (including checks made to age verify you and to guard against fraud);
• To administer the Games you play, to inform you if you have won a prize or to inform you of a bonus awarded to you;
• Providing, maintaining, enhancing and personalizing the Service(s) and analysing how customers use the Service(s) and Website;
• To know your preferences and to try to ensure that the content on Our website is presented in the most effective manner for you and your computer or mobile device;
• To send you service information about your account and the Service(s), or when We have an offer that you can use with your account to send you marketing communications. By accessing your account settings you’ll have full control on marketing settings and you can opt-out at any time from receiving any marketing information.

Also, in some cases We are using your personal information for research purposes, such as: to evaluate customer experience and identify how We can improve Our services and products, to prioritize Our product features and improve product designs or to evaluate creative campaigns to ensure that communication is relevant and appropriate.

We respect your privacy and work hard to ensure We meet strict regulatory requirements. However, we reserve the right, to conduct additional processing to the extent required by law, or in support of any legal or criminal investigation.

What we surely won’t do:

• We don’t sell your personal data to third parties.
• Your information WILL NOT be passed on to other third parties for marketing purposes without your consent. You can change your marketing preferences at any time, from your Account settings-> Marketing Settings.

Your Personal Information may (for the purposes described in this Policy) be transferred or disclosed to any company within the Betsson Group and, subject to appropriate agreement with third parties, for the processing of that Personal Information on our behalf, such as to:

• Our specific providers for voice calls services or SMS mobile communications, as externalised services.
• Our Payments Providers, based on your options in order to operate your payments, deposits and withdrawals.
• Our anti-fraud, risks and compliance providers, after implementing the contractual safeguards in order to protect your personal data, in order to fulfil our legal requirements.
• Our partners that are helping us to create a better experience for you, based on your explicit consent.
• Also, from time to time we are sharing your personal data with our specialised partners for research purposes, for analytic profiling and statistical analysis You have the right to object at any time to processing your data for research and statistics (including profiling) purposes, by sending your objection at [email protected].

Where required by law, your Personal Information may be disclosed to an applicable governmental, regulatory, sporting or enforcement authority. Your Personal Information may also be disclosed to any regulatory or sporting body in connection with policing the integrity or enforcing the rules of a sport or game and/or prevention and detection of crime and where the Group considers that there are reasonable grounds to suspect that you may be involved in a breach of such rules or the law, have knowledge of a breach of such rules or the law or otherwise pose a threat to the integrity of the relevant sport or game. Those bodies may then use your Personal Information to investigate and act on any such breaches in accordance with their procedures.

We do not pass on your data to third parties for any other purpose, unless you have given explicit permission for us to do so or this is permitted by law.

We will retain your information only for as long as is necessary for the purposes set out in this policy. After closing your Betsafe account, We will retain your information just to the extent necessary to comply with Our legal obligations such as the applicable tax/revenue laws, Anti Money Laundering laws and other applicable regulatory requirements and to resolve any disputes. For more specific information about data retention terms, please contact us at [email protected] and we will provide the specific data retention terms for your jurisdiction.